Resources
SEO tools
Early SEO for indies is mostly clarity, consistency, and a few trustworthy checks, not a $300/month suite. This list focuses on free or freemium tools that help you understand queries, get indexed, and catch technical mistakes. Pair them with real content on your site; tools do not replace a useful page.
8 of 8 tools shown
Ahrefs Webmaster Tools
Free Ahrefs tier for your verified site, backlinks, health, and keyword basics.
Google Search Console
Essential free indexing, query, and coverage data straight from Google.
AlsoAsked
People-also-ask style research for finding questions your content should answer.
AnswerThePublic
Question and phrase explorer for content ideas around a seed keyword.
Bing Webmaster Tools
Indexing and performance data for Bing, also useful as a second crawl signal.
Rich Results Test
Google’s test for whether your structured data can unlock rich results.
Schema Markup Validator
Official schema.org validator for checking structured data on your pages.
Screaming Frog SEO Spider
Desktop crawler for finding broken links, redirects, and on-page issues before launch.