Resources
Analytics
You need enough signal to know what users do, not a data warehouse on day one. Prefer privacy-friendly web analytics plus one product analytics tool with a free tier. Skip bloated GA setups until you have a concrete reporting problem.
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DataFast
Marc Lou’s revenue-first analytics for founders, focus on what drives paying customers.
Plausible
Privacy-first, lightweight web analytics without cookie-banner drama.
PostHog
Product analytics, session replay, and feature flags with a strong free tier.
Fathom Analytics
Simple privacy-focused website analytics with clear dashboards.
Mixpanel
Event-based product analytics for funnels and retention once you have real usage.
Pirsch
Cookie-free analytics used by many indie makers for clean traffic stats.
Sentry
Error monitoring so production bugs show up with stack traces, not user DMs.
Umami
Open-source web analytics you can self-host or run in the cloud.